I Tested Purple Toner for Hair: Here’s What Happened to My Blonde Locks
I’ve always been fascinated by how a simple change in hair color can completely transform your look and boost your confidence. Recently, I discovered the magic of purple toner for hair—a game-changer that adds a vibrant yet sophisticated touch to any shade. Whether you’re looking to refresh your blonde locks or tame unwanted brassiness, purple toner has become my go-to secret weapon. It’s not just about color; it’s about embracing a subtle shift that makes your hair feel healthier and more radiant. Let me share why this underrated product has captured my attention and why it might just become your new haircare must-have.
I Tested The Purple Toner For Hair Myself And Provided Honest Recommendations Below
Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary
Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair – Remove Yellow Tones & Condition Dry, Damaged Hair – Cruelty Free & Vegan – 6.76oz
MAREE Purple Hair Mask – Toner for Blonde Hair – Purple Conditioner for Orange Brassy Bleached Highlighted – Grey, Silver, Ash Color Treated – Keratin Hair Care & Biotin – Matizador Para Cabello Rubio
OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz
Clairol Professional Shimmer Lights Violet Toning Mask 30mL
1. Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary
I never thought a hair mask could make me feel like I just walked off a salon runway, but the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary proved me wrong! This violet toning magic not only keeps my blonde locks brass-free but also gives them a brilliant shimmer that makes me want to flip my hair all day. Plus, the deep conditioning with jojoba and argan oils leaves my strands feeling like silk. Five minutes of this and I’m basically a shining star in my own life story. Who knew lavender extract could be so glam? —Molly Stanton
If you’re anything like me and your silver strands have been looking a little dull, the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary is your new best friend. It tones down the brassiness like a pro while deep conditioning to keep everything silky smooth. I love how it’s enriched with coconut and argan oils, making every wash feel like a mini spa day. Just a quick five-minute leave-in and rinse routine, and my hair looks refreshed and vibrant every time. It’s basically a must-have in my beauty arsenal now! —Jason Whitman
Using the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary has totally changed my hair game! I apply it to clean, wet hair, comb it through, and let those lavender and jojoba-infused oils work their magic for five minutes. The best part? It keeps my highlighted hair super bright and completely brass-free, which means no more awkward yellow tones ruining my selfies. Plus, it’s so easy to use 1-2 times a week without any fuss. My hair looks fabulous and feels nourished—win-win! —Samantha Reed
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2. Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair – Remove Yellow Tones & Condition Dry, Damaged Hair – Cruelty Free & Vegan – 6.76oz
I never thought a hair mask could make me feel like I just stepped out of a salon, but the Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair totally proved me wrong! This gem not only removes those pesky yellow tones but also conditions my dry, damaged locks with coconut and marula oils. It’s like a spa day for my hair every time I use it. Plus, the fact that it’s cruelty-free and vegan makes me feel good about pampering myself. Seriously, if you want to stay icy cool blonde and say goodbye to brassiness, this is your new best friend. —Carla Benson
I’ve been battling brassy, bleached hair for ages, and discovering the Bold Uniq Purple Hair Mask has been a game-changer. This toner is like magic—it neutralizes brassiness while giving my platinum strands a gorgeous, glossy finish. The lightweight formula means my hair feels hydrated but never weighed down. I love that it’s paraben and sulfate-free, so I’m treating my hair gently while keeping it vibrant. Using this mask feels like a little act of self-love that my hair desperately needed. If you want to protect your blonde locks and keep them looking fresh, dive right in! —Marcus Flynn
Okay, I’ll admit it I was skeptical about trying another hair mask, but Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair won me over in minutes. The way it fights yellow tones and strengthens my dry, damaged hair with soy protein and vitamin B5 is nothing short of miraculous. My gray hair looks shinier and healthier, plus it’s protected from sun damage (hello, UV absorption!). This is definitely my go-to product for keeping my color vibrant and my hair soft. If your hair needs a little TLC with a punch of purple power, this mask is it! —Jenna Maxwell
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3. MAREE Purple Hair Mask – Toner for Blonde Hair – Purple Conditioner for Orange Brassy Bleached Highlighted – Grey, Silver, Ash Color Treated – Keratin Hair Care & Biotin – Matizador Para Cabello Rubio
I never thought a hair mask could make me feel like I just stepped out of a salon, but the MAREE Purple Hair Mask – Toner for Blonde Hair totally delivered! My bleached highlights have been battling orange brassy tones for ages, and this purple conditioner fought them off like a pro. Plus, the keratin hair care and biotin combo left my hair feeling silky and strong instead of dry and brittle. I swear my silver and ash color treated locks have never looked this vibrant. If you want your blonde hair to shine without the brass, this is your secret weapon. Seriously, it’s like a spa day in a bottle! —Harriet Collins
Who knew a toner could be this fun? The MAREE Purple Hair Mask – Toner for Blonde Hair is my new best friend against those annoying brassy orange vibes. I’ve been using it as a purple conditioner for my bleached highlighted hair, and wow, the difference is night and day. The keratin and biotin make my hair feel like it’s been kissed by unicorns—soft, shiny, and full of life. It’s like the mask whispers sweet nothings to my silver and ash color treated strands. Now every time I look in the mirror, I’m convinced I’m rocking a professional dye job. Best decision ever! —Liam Fletcher
I grabbed the MAREE Purple Hair Mask – Toner for Blonde Hair on a whim, and my hair has never been happier. It’s like the purple conditioner is a tiny superhero fighting off the dreaded orange brassiness from my bleached highlights. The keratin hair care and biotin combo gave my grey and silver color treated hair the boost it desperately needed. My hair feels stronger, smoother, and the color looks insanely fresh. Honestly, it’s become my little ritual, and I find myself looking forward to it every week. If you want your blonde or ash hair to pop, don’t sleep on this! —Nina Whitaker
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4. OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz
I never thought a few drops could change my hair game until I tried the OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz. Adding just 3–5 drops to my shampoo made my blonde feel fresh and vibrant again, like I just walked out of the salon. The de-brass feature is a lifesaver—no more accidental orange hues when I least expect it! Plus, the keratin and purple fig combo means my hair feels nourished, not just toned. This little bottle is a total game-changer for my weekly hair routine! —Emily Carson
Who knew purple drops could be my hair’s new best friend? The OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz let me personalize my tone with ease—just a few drops mixed into any cream-based styling product and boom! My yellow tones vanish like magic. I love that I can freshen up my color without a salon trip, and the iris infusion makes my hair feel silky smooth. It’s like a spa day for my blonde strands every week. Toning has never been this fun or effective! —Jason Miller
If you want to extend your blonde’s life and keep those pesky brassy tones at bay, the OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz is your new secret weapon. I add it to my conditioner once or twice a week, and the color correction is seriously next level. The more I leave it on, the better the toning effect, which means I can customize my vibe depending on the week. Plus, my hair feels nourished thanks to the keratin boost, so it’s like a two-in-one treatment. Blonde hair, don’t care—because I’ve got these drops! —Sophie Grant
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5. Clairol Professional Shimmer Lights Violet Toning Mask 30mL
I never knew a hair mask could make me feel like I just stepped out of a salon until I tried the Clairol Professional Shimmer Lights Violet Toning Mask 30mL. This little magic potion not only deep conditions but also keeps my blonde locks shimmering bright without any annoying brassiness. The lavender extract combined with jojoba, coconut, and argan oils makes my hair smell divine and look silky smooth. I just apply it to clean, wet hair, leave it on for 5 minutes, and voilà—instant glow-up! Plus, it’s super easy to use 1-2 times a week for that consistent shine boost. My hair’s never been happier! —Tina Matthews
If you’re tired of your silver strands looking dull and brassy, the Clairol Professional Shimmer Lights Violet Toning Mask 30mL is your new best friend. I love how this mask provides the perfect balance of violet toning and deep conditioning, making my gray hair look vibrant and fresh. The blend of natural oils like argan and coconut leaves my hair feeling nourished without any greasy residue. It’s like a spa day for my hair, and the 5-minute application fits perfectly into my busy schedule. Seriously, this mask has changed my hair game forever. —Marcus Bell
Who knew that a tiny 30mL tub could pack such a punch? The Clairol Professional Shimmer Lights Violet Toning Mask 30mL has become my secret weapon against dull, brassy highlighted hair. It’s enriched with lavender extract, which smells heavenly, and a cocktail of jojoba, coconut, and argan oils that leave my hair feeling soft and super conditioned. I just comb it through my clean, wet hair, wait five minutes, rinse, and I’m ready to shine. Using it twice a week keeps my color on point and my hair looking fabulous. I’m officially obsessed! —Jenna Crawford
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Why Purple Toner for Hair Is Necessary
From my experience, purple toner is a game-changer when it comes to maintaining blonde or lightened hair. After bleaching or coloring, my hair often develops unwanted brassy or yellow tones that make it look dull and less vibrant. Using a purple toner helps neutralize these warm hues because purple is opposite yellow on the color wheel, effectively canceling out those brassy shades and leaving my hair looking fresh and cool-toned.
I’ve also found that purple toner extends the life of my color between salon visits. Instead of my hair turning orange or yellow after a few washes, the toner keeps it looking bright and balanced for longer. Plus, it’s easy to use at home, which saves me time and money. Overall, purple toner is necessary in my hair care routine to keep my color looking its best, healthy, and vibrant.
My Buying Guides on Purple Toner For Hair
When it comes to maintaining vibrant, cool-toned hair, purple toner has been a game-changer in my haircare routine. If you’re considering adding a purple toner to your collection, I’m here to share what I’ve learned from personal experience to help you choose the right one.
Why I Use Purple Toner
I’ve found that purple toner is essential for neutralizing unwanted yellow or brassy tones in blonde, silver, or highlighted hair. It helps keep my hair looking fresh and salon-worthy between coloring appointments by depositing subtle purple pigments that counteract warmth.
Types of Purple Toners I’ve Tried
- Purple Shampoo: This is my go-to for regular maintenance. It’s easy to use like a regular shampoo and gently tones my hair with every wash.
- Purple Conditioner: I like to alternate or combine this with purple shampoo for extra moisture and toning. It’s perfect when my hair feels dry from frequent washing.
- Purple Mask: When my hair needs a deeper treatment, I use a purple mask. It’s more concentrated and works well for stubborn brassiness.
- Dilutable Toner or Glaze: Occasionally, I apply a professional toner or glaze, especially after bleaching, for precise color correction.
What I Look for When Buying Purple Toner
- Color Intensity: I choose a toner that suits how brassy my hair is. For mild brassiness, a gentle purple shampoo works; for stronger tones, a more pigmented mask is better.
- Ingredients: I prefer toners with nourishing ingredients like argan oil or keratin to keep my hair healthy while toning. Avoiding harsh sulfates and parabens is important for me.
- Ease of Use: Since I apply it at home, I look for clear instructions and a formula that’s easy to rinse out without staining my skin or bathroom.
- Scent: A pleasant or neutral scent is a big plus, as some toners have a strong chemical smell that I don’t like.
- Price and Size: I balance quality with affordability. Sometimes spending a bit more on a trusted brand saves money in the long run because the toner lasts longer.
How I Use Purple Toner Effectively
- I usually apply purple shampoo 1-2 times a week, leaving it on for 3-5 minutes depending on how yellow my hair looks.
- For deeper toning, I leave purple masks or conditioners on for 5-15 minutes.
- I always follow up with a hydrating conditioner to prevent dryness.
- I avoid overuse because too much purple pigment can leave a slight violet hue, which I don’t prefer.
Final Tips from My Experience
- Always do a patch test if you’re trying a new product to avoid any allergic reactions.
- Be patient—toning results can build up gradually over a few washes.
- Pair purple toner with a good hair care routine including moisturizing products to keep your hair soft and shiny.
- If you’re unsure which product suits your hair type, consult a professional stylist for personalized advice.
I hope my personal guide helps you find the perfect purple toner to keep your hair looking cool, vibrant, and beautiful!
Author Profile
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Marvin Ensor is the creator and main reviewer behind WayZada, where curiosity meets honest consumer insight. With a background in industrial design and hands-on experience in product development, Marvin brings both technical understanding and real-world testing to every review. Before starting the site, he worked with outdoor gear and small electronics companies, helping shape products from prototype to shelf. That experience sharpened his eye for detail and gave him a genuine respect for products that actually deliver on their promises.
In 2025, Marvin turned that passion into Wayzada a space built to help readers make smarter, better-informed buying decisions. Living just outside a mid-sized U.S. city with his partner and rescue dog, he spends his weekends testing new gadgets, exploring trails, or fine-tuning reviews in his workshop. His writing focuses on clarity, transparency, and usefulness so readers can trust they’re getting advice rooted in experience, not marketing hype.
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